The primary goal of cybersecurity measures is to protect computer systems, networks, and data from unauthorized access, damage, or theft. This includes implementing strategies like encryption, firewalls, and intrusion detection systems to safeguard sensitive information. Effective cybersecurity helps maintain data integrity and confidentiality while ensuring the availability of resources. As cyber threats evolve, organizations must continuously adapt and strengthen their security posture to mitigate risks and protect both their assets and reputation.