"Data Analytics" involves the systematic computational analysis of data sets to uncover patterns, correlations, and insights for better decision-making. Through techniques such as statistical analysis, predictive modeling, and machine learning, organizations can interpret large volumes of information. This analytical process enables companies to make informed decisions, identify opportunities for growth, and optimize operations. In various sectors like marketing, finance, and healthcare, data analytics plays a crucial role in shaping strategies and improving overall performance by leveraging actionable insights.