Technology facilitates sustainable practices in businesses by optimizing resource use, minimizing waste, and enhancing efficiency. For instance, IoT devices can monitor energy consumption in real-time, allowing businesses to adjust usage patterns. Automation tools and software can improve logistics, reducing fuel consumption and carbon footprints. Additionally, data analytics helps identify areas for improvement, supporting decision-making for eco-friendly initiatives. Overall, technology not only lowers costs but also promotes a culture of sustainability, aligning businesses with consumer demands for environmentally responsible practices.