Education plays a key role during the World Book Day festival, as it emphasizes the importance of literacy and the joy of reading. Schools, libraries, and communities organize events such as book fairs, read-aloud sessions, and author discussions to encourage people of all ages to engage with literature. Activities often include costume contests where participants dress as their favorite literary characters, fostering creativity and interest in reading. The festival aims to promote a culture of reading and appreciation for books, highlighting their relevance in enhancing knowledge and enriching lives across diverse populations.